You might recognise the warning signs - zero or low volume response, poor quality candidates, unhappy clients. And the rest.
But with fixed cost, quick turnaround, single vacancy recruitment copywriting from JobWriter, it's never been easier to get it right - every single time.
Not exactly a brilliant response, is it? And don't forget that the little red people are those candidates who probably aren't suitable for the role you're advertising, but who may have seen it in an unrelated search, and who may even apply for it anyway. Just for the hell of it.
This, as we all know, wastes their own time, your time, and your client's time. Oh, and your client's money, too.
See, that's much better. And what you've also probably noticed is that instead of all those little red people, there are lots of little green ones. These are candidates whose skills, experiences and current career paths are ideally suited to the role you're advertising, and who are more likely to be the perfect hire for your clients.
Finding these all important green ones means getting your recruitment copy right.
That means using the right tone of voice, the right keywords, and the right structure. It means no typos and no heinous crimes against grammar. And it means NOT copying and pasting dry and jargon-heavy bullet points straight from a client's job description.
Most importantly, it means selling the role as if it were a product - and speaking directly to the target audience in a language they understand. Bullseye!
Not everyone is a natural writer, which means writing good recruitment copy can take ages. And ages. And ages. Outsourcing your recruitment copywriting to JobWriter instead means you can spend your time doing something way more important.
Like running, managing and growing your own company - and focusing on giving your candidates and clients the best damned recruiting experience in the business.
And if you're an account manager or creative director in a recruitment ad agency, JobWriter can also save you the hassle of searching for freelancers who are available and reliable, and who've definitely earned their recruitment copywriting chops.
We're the star team behind {content}ion - a tiny, content-driven, tech-focused creative, marketing and branding agency.
But what you might be more interested in is our specific recruitment advertising experience. We've spent the last 20 years creating high quality, award-winning recruitment communications in partnership with leading ad agencies for household name clients like Reebok, First Group, Hyde Housing, Shepherd Group and many more.
And by 'recruitment communications', we mean everything from full-blown employer brands, right down to thousands upon thousands (upon thousands!) of single vacancy ads and online job postings.
You're in good hands here. Honest.
When we say fixed cost, we mean exactly that. For each single-vacancy brief you send us, we'll bill you just £30 (plus VAT). That includes any reasonable rewrites or amends you ask us to do until you're 100% happy with your copy.
Compare that with the cost of the time you currently spend writing (and changing, and amending, and re-writing) your own recruitment copy (or chasing up freelancers to do it for you), and... well... umm... hey, we're writers not mathematicians - you work it out! Sheesh.
Just email your brief to brief@jobwriter.co.uk
Seriously, that's it. Our system will let us know we've received it and nag us to start work on it immediately. We'll then drop you an email with a completed draft together with an invoice as soon as we're done, usually within a few hours. See, simple!
It's a good idea to check out our briefing checklist and terms & conditions before you start, and you can always reach us at hello@jobwriter.co.uk if you have other questions, too.